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Invitations and Save the Dates are part of marketing collateral and particularly important if you’re trying to generate interest, attract attention, increase attendance and affirm belief and investment for a complex event.
While interacting will help get attention for your personal brand, so will creating communities related to your professional industry.
You can’t have a Lady Gaga performance without some serious costume changes, and her white, football-themed crop top was definitely unforgettable and well themed.
"If you’re a technology company, why give out lollipops or a tin of paper clips? Event giveaways should be relevant to both your company and your audience."