Tag: attendee loyalty
Harry Potter & the Quandary of Unengaged Millennials
It's not that millennials can't give their attention for lengths of time; it's that they require much deeper and more meaningful engagement.
4 Ways to Attract Repeat Event Attendees
The benefit of attracting repeat event attendees not only helps build customer loyalty, but it can be six to seven times more costly to gain a new customer than to retain one.
