Meeting Planners Could Be at the Forefront of Innovation

"The gap between truth and fiction is growing. On one hand, we're manufacturing reality, scrolling through everyone's perfect moments on Instagram or Facebook."
Scott Mason, Andaz Scottsdale Resort & Spa, art, art team building, Scottsdale, Arizona, art trend

Is Art the New Food?

"Groups really gravitate to learning about our city’s history and heritage through the art and artists who have lived and worked here."
Sustainable Branding, The Shakedown, Sandja Brugmann, sustainable meetings, sustainability

How to Build an Authentic, Sustainable Brand

My No. 1 piece of advice for companies looking to build a sustainable brand is to be authentic, and this requires doing work internally within the company.
Victoria Garlick, air events global, event freelancers, meetings freelancers

Freelancers for Hire: How Shared Economy Platforms Could Influence Meetings

"There are not many sectors that won’t be impacted by the efficiencies of both sharing economy and peer-to-peer online platforms."
Dominika Fudala, Meeting Design Institute, meeting design, meeting trends, meeting tools, The Shakedown

How the Meeting Design Institute Shakes Up Meeting Trends

"Meeting planners need to focus on how to do more meetings with less travel and out-of-the-office time."
Karen Shackman, mindful meetings, wellness meetings, Shackman Associates New York, meditation yoga

Why Mindful Meetings Are the Next Big Thing

"Meditation experts suggest that the most ideal time to meditate is post-workout."
Shane Cragun, melt rate, meeting relevancy, Whole Brain Model, SweetmanCragun, The Shakedown

Stay Relevant: How to Keep Your Event from Melting

Keep your event from melting by addressing three key meeting elements: attendance, enthusiasm and exciting topics.
Lauren Melnick, Poppin, The Shakedown, event branding, event swag, branding, marketing

The Power of Swag: How to Successfully Incorporate Branding at Events

"If you’re a technology company, why give out lollipops or a tin of paper clips? Event giveaways should be relevant to both your company and your audience."
Thomas Roth, Community Marketing & Insights, Expect Diversity, LGBT-friendly events, LGBT market

What to Consider When Planning for the LGBT Market

Thomas Roth give advice to meeting planners who want to accommodate a more diverse audience.
Liz King, engaging millennials, managing stress, millennials, Liz King Events, millennial voices

How to Manage Stress & Engage Millennials

Liz King, CEO of Liz King Events, weighs in on how she manages stress and engages millennials.
Marije Vogelzang, food revolution, food design, F&B, food and beverage

Joining the Food Revolution One Event at a Time

The combination of food abundance and food problems increases the need for creative spirits now more than ever.
Guy Young, Uniworld Boutique River Cruise Collection

How River Cruising Works for Incentive Travel

"Cruising, including river cruising, has never been more popular among consumers, and we’re finding a growing market in incentive travel clients as well."
David Paisley, LGBT Tourism, LGBT meetings, Community Marketing Insights, CMI

Trends in the LGBT Tourism Market

"LGBT meeting planners do care about the LGBT–friendly reputation of hotels and destinations they choose for their meetings."

Intentional Design to Dr. Seuss: Embracing the Creative Ecosystem

In this shakedown, Doug Chorpenning of the wet paint group draws on everything from intentional design to Dr. Seuss to indirectly define his company's creative ecosystem and how planners can use it to their advantage.

Harnessing the Power of Participation

In this Shakedown, we asked Adrian Segar, founder of Conferences That Work, about his new book as well as the evolution of knowledge itself as both relate to improving meeting outcomes.

Tech Straight Talk with Millennial Event Mastermind Liz King

In this shakedown, we asked Millennial event mastermind Liz King, of Liz King Events, what's on the horizon—from tech trends to 'is this tech really necessary?'

Doug Chorpenning on Millennials to Why Meetings Fail

As CEO and founder of wet paint group, Doug Chorpenning is tasked with helping organizations tell their story in creative ways. Here, he explains why meetings fail and how to spot these red flags before the game begins.
Marije Vogelzang, food revolution, food design, F&B, food and beverage

Designing Food & Beverage Experiences From the Verb ‘To Eat’

Marije Vogelzang designs food & beverage experiences from the verb “to eat,” tapping into the origin and cultural meanings of different types of food.

Corbin Ball Talks Top Tech for 2016

Corbin Ball identifies several trends in meeting tech to watch out for in 2016—from wearables to event intelligence.
Guy Young, Uniworld Boutique River Cruise Collection

Sustainability & Cruising: If Ever the Two Shall Meet?

In this shakedown, we asked Guy Young with Uniworld River Cruises about the state of sustainable cruising in our industry and what initiatives Uniworld is taking to meet these efforts.

Debunking Myths About Employee Rewards

In this shakedown, we asked Melissa van Dyke of the Incentive Research Foundation to explain what's so groundbreaking about the IRF's "groundbreaking" study on employee rewards.

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