4 Out-of-the-Box Gift Ideas for Millennials

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pillow gifts, incentive merchandise
Add graffiti to products such as American Apparel t-shirts and Burton snowboards or helmets for a one-of-a-kind gift.

Millennials are also not looking for the same types of gifts at an incentive event. Where in the past brands and labels might have been important to winners, this generation of younger attendee prefers to choose his or her pillow gifts at an amenity bar, often set up right at check-in. Here, the sponsoring company can offer a choice of everything from beverages for the rooms, to flowers, to custom goodies.

Doug Chorpenning, CEO of Wet Paint Group, offers a sampling of amenity ideas for Millennials:

  • Sunglass shop: Let winners choose handmade Shwood wooden sunglasses (vintage style for hipsters of all ages). Each pair is a unique piece of art.
  • Graffiti gifts: Tag your brand with urban inspired art on high-quality products, such as American Apparel t-shirts and Burton snowboards.
  • Live event art:  Commission world-renowned artist John Bukaty to capture the vibe of your event on canvas, then send each attendee an original print as a commemorative piece afterwards.
  • Blanket bar:  Let attendees choose their own Tourance handmade throw blanket for the trip and to take home.
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Barbara Scofidio
Barbara Scofidio is editor of Prevue and heads up the Visionary Summits, our exclusive conference series targeting senior-level meeting and incentive planners. In 25 years of covering the industry, her articles have spanned topics ranging from social media to strategic meetings management. She is currently the media liaison for FICP's Education Committee and was the first member of the media ever to be invited to sit on a committee by GBTA, where she spent three years on the Groups and Meetings Committee. She has also been an active member of Site, chairing its Crystal Awards committee and acting as a judge. A familiar face at industry events, Barbara often leads panel discussions or speaks on topics close to her heart, such as green meetings or how the industry can help combat human trafficking. Barbara is based outside Boston, in Groton, Mass.

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