KLM Royal Dutch Airways offers a revolutionary way to develop new business relationships with its “Meet & Seat” program where you can choose who you sit next to based on someone’s social media profile.
The program is only available on KLM.com for individual bookings on flights to and from Amsterdam. Once your flight is booked, you log into your My Trip account up until one hour before departure. Submit either your Facebook or LinkedIn account and you’ll then be able to see other passengers’ social media profiles who are also participating in Meet & Seat.
This is a cool way to discover who else is on the flight, and which passengers share similar interests and/or work in a field aligned with your own business interests.
You can even sign up to receive an email three days before departure to see who else has joined Meet & Seat on your flight. So far, over 50,000 people have shared their personal identities. Let us know in the comments if you’ve participated in Meet & Seat and what you thought of the program.