Located in the landmark Espirito Santo Building in Miami‘s Financial District, the luxurious Conrad Miami puts groups in the middle of it all with airy views of Biscayne Bay and downtown Miami. At the top of Conrad, the Level 25 venue includes a full bar, towering ceilings and huge wall of glass opening out to the terrace. Adjacent, The Room is a trendy private meeting space with revolving art exhibits. Next to that, Atrio Restaurant offers a beautiful little Wine Room for 15 pax.
We hit the bar last week for the unveiling of a new robot-themed art exhibit. We also spoke with Philippe Thevenet, director of sales/marketing, about multi-venue receptions and customizable F&B at the sky-high venue.
Prevue: Can you tell us about what makes events special at Level 25 and Conrad Miami?
Philippe Thevenet: The location on the 25th floor is very strategic for us because of the great views. Level 25 has views of Biscayne Bay and sprawling views of downtown Miami from every window in the building. It’s absolutely fantastic at night…. Groups choose the Conrad because of the prime location in Brickell, a very trendy neighborhood with plenty of nightlife. They conduct a very serious agenda during their stay, but can easily take a cab to Miami Beach, Key Biscayne and Downtown Miami.
Can groups buyout the entire level?
Yes. To buyout the whole floor, a prefunction/cocktail event could fit 100-130 pax. If they wanted to take the entire space, we could go from 250-300 depending on the night. In that case, it would be the entire floor: Atrio, The Room and Level 25 Bar. In my opinion, it’s a wonderful experience to do a prefunction cocktail event at Level 25 Bar and then have dinner at Atrio. We love to do that because the transition is easy.
We noticed the extremely high ceilings in the space. Have groups done anything unique with the space?
There is great potential for events with a Cirque de Soleil theme or something like it. The space portrays what Miami is really about because of the tall palm trees inside and the skyline all the way around. It really shows how exotic the city is.
We loved Atrio. How is the menu for groups?
The menu is very flexible. We tailor the menu for each individual group that does an event. It’s important that each individual receives whatever they want. That ties in to how we design the menu for groups. We no longer cater to the masses, we cater to the individual. We encourage that planners go beyond a traditional, set menu.
How do you utilize the Wine Room for events?
Every single renowned property has a little treasure trove. The Wine Room is ours. The themed room is where we bring a small group of 10 or 15 for a prefunction space for drinks. It’s small, cozy and feels like you are in a totally different ambience, even though you are in the same restaurant. The private dining room is right next to it, so they can move right there for dinner. It’s the perfect scenario for a small group.
Can you tell us about The Room and pool below?
The Room is a wonderful private space for catered F&B events. It’s very bright, has huge windows and accommodates about 70 for dinner. For a reception, The Room holds about 80-90 people. The rooftop pool is a resort oasis in the middle of Miami’s urban environment. The deck holds 100-120 for a cocktail party.