4 Benefits of Doing a Hotel Buyout

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An exclusive private party at the Hyatt Regency Tamaya

For a fully customized and personalized event experience, there’s no better option than a hotel buyout.

Although a hotel buyout can sound expensive, there are several ways that companies can secure this type of event wihtout breaking the bank. Consider booking during off-peak or shoulder seasons, especially if certain weather restrictions are not detrimental to the overall success of the event, and ask the venue if they have any holes that they are looking to fill. Depending on the level of exclusivity, groups can also look into the possibility of buying out certain areas of a resort, while still allowing outside access to the property’s spa or restaurants.

Here are 4 benefits of buying out a hotel/resort:

Personalization

By securing an entire resort or hotel for a meeting, companies are essentially getting the “keys to the castle” to plan a function that is specifically tailored toward what they are looking to accomplish. Not only do they know that undivided attention is being given to attendees, but they can customized a program that fits the exact preferences and needs of their group.

Branding

Buyouts can help to promote interaction and build camaraderie among attendees, whether it’s at the pools, the bar, or simply meandering through the grounds. Everyone knows they are there for the same reason. When the entire property is at their disposal, companies can also get creative with their meeting set-ups. Instead of hosting lunch or a reception in a ballroom, planners can consider utilizing the front drive of a hotel, the golf course, or the spa. it’s also a branding opportunity, whether that means a logo in the pool or on the golf carts—the only limit is the imagination.  

Privacy

Whether it’s a pharmaceutical company launching a new product or just a company that wants to provide an exclusive and tailored experience for its top customers, a buyout allows complete privacy.

Immersion

Buyouts allow a fully immersive experience reflective of the destination. The Hyatt Regency Tamaya can help groups plan rodeos, Native American cultural activities and greeting ceremonies and even tethered hot air balloon rides.

Peter Kane is the Director of Sales and Marketing at Hyatt Regency Tamaya Resort & Spa.

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Barbara Scofidio
Barbara Scofidio is editor of Prevue and heads up the Visionary Summits, our exclusive conference series targeting senior-level meeting and incentive planners. In 25 years of covering the industry, her articles have spanned topics ranging from social media to strategic meetings management. She is currently the media liaison for FICP's Education Committee and was the first member of the media ever to be invited to sit on a committee by GBTA, where she spent three years on the Groups and Meetings Committee. She has also been an active member of Site, chairing its Crystal Awards committee and acting as a judge. A familiar face at industry events, Barbara often leads panel discussions or speaks on topics close to her heart, such as green meetings or how the industry can help combat human trafficking. Barbara is based outside Boston, in Groton, Mass.

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