The largest hotel in Atlanta’s Luckie Marrietta District (entertainment district) just became even more attractive for groups. A ribbon-cutting ceremony was held Nov. 18, debuting the new Connector at the Omni Hotel at CNN Center, a tunnel that connects the Omni attendees to the Georgia World Congress Center. The hotel is the only one to connect to the convention center, as well as the new College Football Hall of Fame and Chick-fil-A Fan Experience, which opened in August.
While the Connector will benefit groups during inclement weather, its easy access to the College Football Hall of Fame and Chick-fil-A Fan Experience also gives attendees a convenient way to spend time during a meeting break. The attraction is broken up into multiple galleries and features the Hall of Fame on the third floor, as well as an interactive Fan Experience.
Attendees will start their visit in the Entry Tunnel, where they will be greeted by larger-than-life images of players in action. Then, they will wind their way to The Quad, anchored by the Helmet Wall Presented by Southwest Airlines, which features helmets from all 768 college football teams, across all divisions and leagues. The Fan Experience features memorabilia with interactive, multimedia exhibits that encourage attendees to engage with their favorite college football team or Hall of Famer. Attendees can also visit the Game Day Theater, which features an ultra-high definition 4K feature film, “The Game of Your Life,” that gives viewers a behind-the-scenes look into the experience of a game day through the perspectives of former players and coaches.
The Omni launched its partnership with the College Football Hall of Fame and Chick-fil-A Fan Experience this year, making it the exclusive caterer for after-hour events at the attraction, says Paul Buff, director of sales & marketing at the Omni. That means the hotel can work with the Hall of Fame on customized teambuilding experiences such as field goal–kicking contests on the 45-yard indoor Playing Field, skills and agility testing at the Chick-fil-A Peach Bowl Skill Zone or Call the Play, which allows guests to be the announcer for some of college football’s most memorable moments.
“For a more personalized experience and event, the Hall’s All-Access Pass allows visitors to hear and see information tailored to their team of choice through an individualized RFID number,” says Buff. “Additionally, the Coca-Cola Fans’ Game Day Challenge allows groups to virtually play a multitude of football-themed games including trivia and creating mascots.”