Fly SAS from San Francisco to Eat, Meet & Sleep Well in Copenhagen

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SAS-Airlines-Denmark

Scandinavian Airlines

In April 2013, Scandinavian Airlines (SAS) made it much easier for West Coast attendees to meet in Denmark with new direct flights from San Francisco to Copenhagen. Presently, there are six weekly flights aboard an Airbus A340-300 with a total of 245 seats in three classes, including SAS Plus premium economy seating. This winter from November through March, SAS will fly five times weekly.

“We see this as a really big opportunity and a great alternative for meeting planners,” says Lars Klitbo, New York-based marketing manager for Scandinavian Airlines. “We always say that when you step onboard an SAS flight, it’s like you’re already in Scandinavia.”

Food served aboard the SAS 935/936 flights is sourced locally. Klitbo describes the cuisine as “pure, simple, high quality and organic when possible.” In SAS Business, meals are served on Royal Copenhagen china with Georg Jensen cutlery and Orrefors glassware.

Part of the intercontinental SAS fleet will be upgraded with all new seats, WiFi and entertainment for completion in 2015. Orders have also been placed for new equipment, including Airbus A330 Enhanced (2015) and A350 (2018).

The flight time for SFO/CPH is 10 hours, 40 minutes. CPH/SFO is 11:20. For more info, visit flysas.com/us.

WHAT ELSE IS NEW?

Over the past few years, Scandinavian cuisine has boomed in popularity due in part to the success of Noma, ranked as the world’s best restaurant from 2010-2012. “New Nordic” cuisine highlights simplicity, freshness and creativity with an unyielding commitment to local and sustainable ingredients.

Today, ex-Noma chefs are opening establishments like Restaurant Bror. Former Noma head chef Matthew Orlando opened Amass this summer.

Copenhagen’s newest Michelin star restaurant is Kadeau, highlighting produce from the island of Bornholm, known as the “Sunshine Island” of the Baltic Sea. Also, Geranium received a second Michelin star in 2013. Altogether, Copenhagen has 13 restaurants with a total of 15 Michelin stars.

Planners should also check out the many “Bib Gourmand” restaurants, designated for their award-winning chefs and value pricing. A few examples are Marv & Ben, Søren K and the wonderful Kødbyens Fiskebar in the Meatpacking District.

The reopening of the 250-year-old Hotel d’Angleterre this year following a 2-year renovation is a really big deal in Copenhagen. The city now has a luxury incentive hotel product competitive with any city in Europe. The fine-dining Marchal restaurant is helmed by Michelin-star chef Ronny Emborg, complemented by the city’s first champagne bar, Balthazar.

Also newly renovated: Copenhagen Marriott Hotel offers 16 conference venues. And Radisson Blu Scandinavia Hotel completely upgraded its 470 rooms.

Radisson Blu Royal Copenhagen is considered the world’s first design hotel. It recently welcomed executive chef Jeppe Foldager, winner of this year’s Bocuse d’Or Silver medal. And nearby, The Nimb Bar at the elegant Nimb Hotel is listed on the World’s Best Bars list.

Denmark is a world leader in sustainable hotels and meeting facilities. For large conventions, Bella Sky Comwell Hotel and adjacent Bella Center Copenhagen are a short train ride from downtown. The Brøchner Hotel Group recently became one of the world’s first CO2-neutral hotel chains, with an innovative carbon offset program. Scandic Hotels has developed the industry’s leading sustainability program for large hotels. And for small groups, the 73-room Andersen Hotel is a charming blend of boutique design and eco-awareness.

For more information about MICE options in Denmark, visit: MeetinCopenhagen.comVisitDenmark.com/globalconnect

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