Authors Posts by Spark Editors

Spark Editors

Spark Editors
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Engage attendees, increasing attendee engagement, meeting tips, professional development blog

Discovering Underutilized Visual Opportunities to Engage Attendees

Recent studies have shown that approximately 65 percent of people are visual learners. There are lots of underutilized opportunities to engage attendees visually in between sessions, lunches and receptions, says Cynthia Hornketh, CMM, Experient’s VP, experience design.

My Biggest Inspiration…

Planners sound off on their biggest professional and personal inspirations.

Harnessing the Power of Participation

In this Shakedown, we asked Adrian Segar, founder of Conferences That Work, about his new book as well as the evolution of knowledge itself as both relate to improving meeting outcomes.

My Biggest Realization About My Role…

In this "What I Know" meeting planner confession, planners share the biggest realization about what they perceive as their life roles, both personally and professionally.

My Biggest Meeting Nightmare…

Meeting and event planners share their biggest meeting nightmares in this "What I know" confession.

Tech Straight Talk with Millennial Event Mastermind Liz King

In this shakedown, we asked Millennial event mastermind Liz King, of Liz King Events, what's on the horizon—from tech trends to 'is this tech really necessary?'

Doug Chorpenning on Millennials to Why Meetings Fail

As CEO and founder of wet paint group, Doug Chorpenning is tasked with helping organizations tell their story in creative ways. Here, he explains why meetings fail and how to spot these red flags before the game begins.
Marije Vogelzang, food revolution, food design, F&B, food and beverage

Designing Food & Beverage Experiences From the Verb ‘To Eat’

Marije Vogelzang designs food & beverage experiences from the verb “to eat,” tapping into the origin and cultural meanings of different types of food.
Guy Young, Uniworld Boutique River Cruise Collection

Sustainability & Cruising: If Ever the Two Shall Meet?

In this shakedown, we asked Guy Young with Uniworld River Cruises about the state of sustainable cruising in our industry and what initiatives Uniworld is taking to meet these efforts.

Debunking Myths About Employee Rewards

In this shakedown, we asked Melissa van Dyke of the Incentive Research Foundation to explain what's so groundbreaking about the IRF's "groundbreaking" study on employee rewards.
Tableau Conference

Build Your Conference, Build Your Brand

How did the data company Tableau grow its user conference from 200 to 8,000 attendees in less than eight years?
unconventional event formats, meeting planning, professional development blog

Increasing Audience Interaction with Unconventional Event Formats

Increasing audience interaction is key when planning for Millennials, whose epic appetite for engaging experiences can keep planners up at night.
event food waste, meeting tips,professional development blog

Getting Keen on Curbing Event Food Waste

There is perhaps no single thing planners can do to make their events more sustainable and less wasteful than to curb food waste. Read how one successful planner is doing just that.

Using Crowdsourcing Techniques to Give Attendees What They Want

Event crowdsourcing techniques get attendees involved in the action long before the meeting or event begins.
event uncertainty,

Overcoming Event Uncertainty with Emotional Intelligence Techniques

How can event professionals, whose job it it is to eliminate as much meeting or event uncertainty from the outcomes as much as possible, deal with the uncertainty factor?
starting an event planning business, meeting tips, professional development blog

Starting an Event Planning Business Isn’t for Sissies

What does it take to start an event-planning business? Plenty of grit for starters, says Marley Majcher, CEO of Party Goddess, a high-end, West Coast event planning company that is popular with celebrities.

And Now Something Different: Engaging Generation Z

We’ve heard quite a bit in the last two years on how to engage Millennials at meetings, but what about the generation coming up after them—those born in the mid-to-late 1990s?
education at meetings, meeting tips, event tips, professional development blog

Time to Unlearn What We Know About Education at Meetings

Opportunities for professional education and information exchange have never been greater in this age of on-demand training videos, live streaming from university classrooms and virtual conferences that bring together communities of knowledge from around the globe.
new meeting formats, meeting tips, event tips, professional development blog

New Meeting Formats Emerge for 2016

The FRESH conference 2015 tested out new meeting formats and event technologies. Here's a look at the rising trends they found.
event apps, meeting tips, professional development blog

Getting the Most Out of Your Event App

Mobile event apps, introduced just a few short years ago, are now widely used—but how effectively are they being deployed?
knowledge sharing at events, meeting tips, event tips, professional development blog

Mobile Matchmaking Sparks Powerful Peer-to-Peer Collaboration

Peer-to-peer learning isn't solely reserved for Millennials. See how one tech company is using mobile matchmaking to facilitate powerful exchanges among like-minded attendees.
configuring tablets for event planning, meeting tips, event tips, professional development blog

Tablets Are a Planner’s Best Friend

Managing mountains of paper as part of your meeting planner job is a thing of the past. So why, then, are so many planners still doing it?
planning for diversity, meeting tips, event tips, professional development blog

Planning for Diversity? Take a Look at Your Own Backyard

For many meeting planners, there’s not enough guidance on planning for diversity, or how to make the content and the rest of their programming elements more appealing to a diverse array of attendees.

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